Simple Strategic Plan
Ready to grow your business? The Simple Strategic Plan distills strategy into four catalytic questions that connect your expertise to your reputation and your reputation to your results. The result? A simple, actionable, one-page plan that drives clarity, confidence, and growth.
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By downloading the Simple Strategic Plan, you’ll be subscribed to my newsletter Let’s Make Some Noise. You’ll join the hundreds of subscribers who receive weekly tips on strategy, momentum, and using AI to build your big, bod idea.
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What’s Inside
What inside the Simple Strategic Plan
The Simple Strategic Plan uses The Four R’s Framework to help you close the execution gap—the space between your big idea and business momentum. Inside, you’ll work through:
Roadmap → Clarity
Where you are now, where you want to go, and what you’re willing to let go to get there
Reputation → Identity
How you want to be known and whether you’re aiming high enough
Results → Confidence
What growth means for you (real metrics, not vague goals)
Rhythm → Momentum
Your 30-day focus and a weekly reality check to keep you moving forward
Most leaders aren’t stuck because they lack ideas — they’re stuck because complexity buries their best thinking.
– Monica Poling
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Who This Guide is For
- You have a big idea but keep tinkering instead of executing
- You know what you want but can’t seem to get traction
- Your plans live in a drawer (or in your head) instead of driving action
- You’re ready to stop overthinking and start moving forward
This guide serves:
- Founders building something new
- Leaders navigating change or transition
- Consultants or service providers clarifying their positioning
- Anyone who needs a plan simple enough to use
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Meet Monica Poling
Turn what you know into what you’re known for.
Hey there, I’m Monica — an Albuquerque-based AI educator and business strategist. I’ve spent two decades turning story into strategy and strategy into revenue. My work has secured millions in funding for organizations across the country. Today, I focus on AI as empowerment — upskilling teams, building AI tools that attract and convert customers, and weaving AI into your whole-business growth strategy.
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About Monica Poling
In her years of consulting and speaking, she’s worked with:
- Corporate departments navigating organizational change
- Economic development organizations planning digital transformation
- Mission-driven businesses translating expertise into market value
- Founders and consultants clarifying their positioning
Professional Highlights:
- AI Strategy & Implementation Consultant for executive teams nationwide
- Subject Matter Expert for SCORE.org (Albuquerque Tech Tuesday)
- Conference speaker & trainer: NAWBO, NM Restaurant Association, American Indigenous Tourism Conference, NM Creative Industries
- Author of groundbreaking economic impact studies and cultural tourism research
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Work With Me
Roadmap Review
Go from idea to execution. Identify your Momentum Move, clarify your Four R’s, and walk away knowing exactly what to do next.
Strategic Planning
Clarity, judgment, and structured decision-making for leaders navigating complexity, change, and high-stakes growth.
Speaking & Keynotes
Transform how your audience thinks about AI. Practical workshops and keynotes that help leaders use AI to think bigger, work smarter, and spark imagination.
Anatomy of the Big Idea (Free Guide)
Your Big Idea deserves momentum. This free guide walks you through my four‑step framework to stress‑test your vision, rally audiences, and move from conviction to clarity.
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What People are Saying
Ana Reyes
El Tamarindo Restaurant (DC)
Working with Monica has been a blessing for El Tamarindo. We love that she just “gets” our Salvadoran heritage. Her ability to reflect our culture authentically is a gift. She has helped us share our heritage with the DC community, which is so important to us as one of the first Salvadoran restaurants in Adams Morgan. Monica is a true partner who truly understands and values what we represent.
Kanani Voegeli
Outcome engine
I was able to download your Destination Inbox lead magnet and I love it. As a [Hubspot-certified] email marketer myself, I still found a ton of great info in there. I also really like your suggestion to create a lead magnet. I’d need to put a lot of thought into what that might look like, but it certainly seems doable.
Amanda Davis
This is fantastic. I specifically appreciate the worksheets you include with exercises. This is A LOT of free info you are sharing. Great job!
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