Hey there AITC Attendees

I’m glad we had a chance to connect at the recent American Indigenous Tourism Conference. Below are the presentation materials from my session, Using AI Tools in Cultural Tourism Planning.

Have questions? Set up a free strategy session and let’s connect!

Hey there, AITC attendee!

It was great connecting with you at the American Indigenous Tourism Conference. Below are the presentation materials from my conference session, Using AI Tools in Cultural Tourism Planning. Also, if you’d like to get more tips and hacks on AI and strategic planning for cultural tourism pros, sign up for my weekly newsletter, 💥Let’s Make Some Noise💥

💥Subscribe Now💥

AITC Conference materials

AI in Cultural tourism Planning Quick Start Guide

Unlock the potential of AI for cultural tourism pros in this quick-start guide. Learn how you can elevate the visitor experience, while celebrating your and honoring your unique cultural heritage.

Click here to download the PDF

AI in Cultural Tourism Presentation

AI in Cultural tourism Planning Presentation

View the presentation materials from my presentation AI Tools in Cultural Tourism Planning in this downloadable PDF.

Click here to download the PDF

Free Resources for Cultural Tourism Pros

🌍 Strategic Planning Masterclass (Dec. 9)
Join my FREE masterclass on Strategic Planning using AI Tools on Dec. 9. [Learn More]

🏞️ Cultural Trails – A Free Community
Connect, collaborate, and share marketing tips with fellow cultural tourism professionals in this FREE community. [Learn More]

📞 Free Strategy Session
Schedule a FREE 30-minute strategy call to discuss customized growth strategies for your cultural tourism efforts. [Book Now]

Favorite AI (CHATGPT) Hacks For cultural tourism pros

Point / Counterpoint

Ask AI To Present a Dissenting Opinion

Prompt: Give me three steps we can take to assure tribal elders that we will protect our sacred assets as we grow our tribal tourism product.

View Results

Compliance Matrix for an RFP

Create an RFP Compliance Matrix

Prompt: Create a compliance matrix for this RFP from the Lummi Nation. View RFP

View Results

Content Templates

Ask AI To Create a Template for Content You Like

Prompt Idea: Use the below About Us text for Universal Studios Orlando as a template and then update the template with info about Cherokee Nation

Universal Studios Orlando Text: Fun So Hard. It’s just like watching your favorite TV shows and movies IRL, except with the ultimate ride-y things like twists, turns and drops. Face villains more menacing than your kids pre-churros. Save the earth daily or even hourly. Oh and dragons, have we got dragons. And one of them even breathes real fire so that’s cool (err hot). This is way beyond the movies. Learn more about our newest theme park, Universal Epic Universe, opening May 22, 2025.

View Results

Summarize Data Sets

Ask AI To Create a Summary of Excel Data

Prompt Idea: Summarize this data set for the point of origin of overseas visitors visiting Native American communities.

Visiting American Indian Communities Study: This market profile contains inbound traveler volume, spending, and select traveler characteristics of overseas visitors who visited an American Indian community during their U.S. visit. View Data Set Here

View Results

Buyer Journey

Create a tourism Buyer Journey

Prompt Idea: Create three core audience groups for visitors to the Houma Nation and create a buyer journey matrix for them.

View Results

about Monica Poling

Hey there, I’m Monica Poling. I’m a strategic planner and a cultural tourism professional with decades of experience helping travel destinations and professionals build impactful and sustainable visitor marketing strategies. I have dedicated my career to empowering communities to thrive through tourism while preserving their heritage and values.

I am also the community host of 🏕️ Cultural Trails, a free community (and marketing collaborative) for cultural tourism professionals.

As the former Marketing and PR Manager for AIANTA (American Indian Alaska Native Tourism Association), I authored the organization’s Cultural Heritage Tourism Planning Guide, a cornerstone resource for Native communities navigating the tourism industry. I also led the first-ever nationwide economic impact study of Native American tourism, highlighting the transformative potential of cultural tourism for Native nations and communities. I also recently highlighted the potential of AI in cultural tourism strategy at the American Indigenous Tourism Conference, demonstrating my commitment to innovation in the future of the hospitality industry.

In addition to my consulting work, I am a professional speaker and workshop facilitator, as well as the Education Coordinator for the Albuquerque Chapter of the Service Corps of Retired Executives (SCORE).

Customer Testimonials

I love just love learning from Monica. She’s always helping me build my brand. And I always want to learn more! – A. Richardson, Sacred Life Insurance

Monica’s sessions always profoundly challenge attendees to get motivated in revising their planning. Her unique perspective resonates deeply. As a former SBA employee, I wish I would have known Monica back then to recommend her sessions to my clients. -L. Gala Lewis, Native American artist.

More Information

Schedule a FREE Strategy Session
with Monica here.

Learn more about Cultural Trails,
a free community for Cultural Tourism Pros.